Terms of Service

Pikora helps you style clothes you have or want. Pick a piece and Pikora suggests outfits for everyday, work and evening, each in three colour stories. You can keep a wardrobe of pieces you own, saved looks, outfits, a wishlist and try-ons. You can also use an optional AI try-on to see a look on a photo of yourself.

These terms are the agreement between you and Pikora. By creating an account you accept them. If you do not accept them, please do not use the app.

Who we are

Pikora is operated by Erebouni Khachik, trading as Pikora by Erebouni Khachik, a sole trader registered with the Milan Companies Register, VAT number IT13726650966, at Via Alfredo Catalani 43, 20131 Milan, Italy. You can reach us any time at hello@pikora.co. For copyright and trademark matters, write to ip@pikora.co. For questions about your personal data, write to privacy@pikora.co.

How old you must be

You must be at least 16 to use Pikora (18 if you are in India). At signup you must confirm this by ticking a box. If you are under 18, you should have your parent or guardian’s permission.

What you may not upload or post

• Nudity, sexual content, or anything that sexualises a minor in any way.
• Harassment, bullying, threats, hate speech, or attacks on a person or group.
• Violent, graphic or shocking images.
• Content promoting self-harm, eating disorders or dangerous behaviour.
• Illegal content, illegal goods or counterfeit products.
• Spam, scams or misleading claims.
• Photos of other people without their permission.
• Anything you do not have the right to use.

Pikora is about clothes. Any rating or feedback is about the outfit, never about a person.

Your account

Keep your sign-in codes to yourself. You are responsible for what happens on your account. You can delete it at any time in Profile → Delete account. This permanently removes your account and the content attached to it, as described in the Privacy Policy.

We may suspend or remove an account that breaks these terms, and remove any content that breaks them.

Styling a piece

Outfit suggestions are our creative styling opinion, made by our own rules and the preferences you choose to give us. They are not professional advice, and we do not promise any piece will fit, suit you or be in stock. The final decision on what you wear or buy is always yours.

Outfits can be shared only as a try-on: if you try an outfit on, you can choose to share that picture by sending its link. Anyone with the link can open the picture, so only send it to people you want to see it. Saved looks and outfit suggestions themselves cannot be shared.

AI try-on

• Only use photos of yourself. Never use a photo of anyone else, and never of a child. The app asks you to confirm the photo is of you.
• Do not misuse it. Do not use try-on to sexualise, demean, mock or impersonate anyone, or to make images that break the rules above.
• Previews are AI-generated. A preview is a generated picture, not a photo of you wearing the clothes. It may get the fit, length, colour or fabric wrong. It is not a promise about how anything looks in real life. We may label previews as AI-generated.
• Previews are private unless you choose to share one by sending its link. Anyone with the link can open that picture, and may forward or save it. Shared pictures are marked “AI-generated · Pikora”. You can stop sharing at any time in Wardrobe → Try-ons.
• Deleting. You can delete your photos on the try-on screen and your previews in Wardrobe → Try-ons.
• Allowance. You get 5 free try-ons each calendar month. A failed try-on does not count. Unused try-ons do not carry over. Nothing is charged after the fifth and no subscription starts; you simply get 5 more on the 1st of the next month. The app shows how many you have left and when more arrive. Deleting and re-creating an account in the same month does not give 5 more. We may change the allowance and will tell you in the app first.

Prices, shops and links

• Prices are shown in euros or your local currency. They are converted from the shop’s price and are approximate. They may be out of date.
• The price on the shop’s website is the price you pay.
• Pikora is not the seller. When you tap a shop link, you leave Pikora. Prices, stock, payment, delivery and returns are between you and the shop. We do not control them and are not responsible for them.
• Pikora is not affiliated with or endorsed by any brand or shop shown, unless we say so. Brand names only identify the real item, and are the trademarks of their owners.
• Where a link is an affiliate link, Pikora may earn a commission. This never changes your price. Today Pikora is in no affiliate programme; if that changes, we will say so in the Privacy Policy first.

Second-hand pieces

• Second-hand pieces are live listings by independent sellers on eBay. Pikora does not sell them, does not inspect them and is not part of the sale.
• A listing can sell, change or end at any time. Its title, photos, condition, size and price are the seller’s. A piece you added to a look may no longer be available when you come back to it.
• Pikora picks listings that can play the same part in your outfit. Sizes and colours are read from what sellers wrote and can be wrong. Check the listing on eBay before you buy.
• Buying, payment, delivery and returns are between you and the seller, under eBay’s terms.
• eBay content in Pikora (listing photos, titles and prices) is shown under eBay’s API License Agreement, and by using it you agree to its terms as they apply to you. eBay benefits from this part of these Terms and can enforce it, and your right to see eBay content can be withdrawn at any time.

Content you provide

You decide what to upload: photos of your own clothes, photos of yourself for try-on, links you paste, and anything you build or share. You are responsible for having the right to use it.

Taking a screenshot of something does not make it yours. Removing the background does not change who owns a photo. If you are not sure, do not upload or share it.

Brand names, logos, product photos and other third-party content stay owned by their owners. Adding something to Pikora does not give you or us any rights in it.

What is private

Your wardrobe, saved looks and try-ons are private. The only thing you can share is a try-on picture you choose to send. You are responsible for what you share.

Features that ended in October 2026: publishing looks, challenges, voting, remix, daily prompts and coins. Looks published before then stay visible as they were until you delete them or your account, and these terms still apply to them. Coins have no value and were removed without replacement; try-ons are now 5 free each month for everyone. Follows stay until you remove them or delete your account.

The permission you give Pikora

You keep ownership of your content. You give Pikora a non-exclusive, worldwide, royalty-free licence to do only what is needed to run the service for you:

• store your content and process it so the app works, including removing backgrounds, preparing images and making try-on previews;
• use it to suggest and show outfits to you;
• host and show a try-on picture you choose to share, to the people who have its link;

We do not use your content for advertising or to train AI models. The licence ends when you delete the content or your account, except for copies we must briefly keep in backups or by law.

Intellectual property complaints

We may restrict or remove content that appears to infringe someone’s rights. How to report it is in our Copyright and Intellectual Property Policy. If you think we acted wrongly, tell us and a person will look again.

We do not allow repeated infringement. Where complaints are upheld, we may warn, remove content, record a strike, restrict, suspend or close an account. A person reviews each case.

Reporting, blocking and moderation

You can report content and accounts, and block other members. Reports reach a person. We act on objectionable content as quickly as we can. Depending on what happened, we may remove or restrict content, or warn, suspend or close an account. This is our notice-and-action process under the EU Digital Services Act, and you will get a reply explaining what we decided.

What we send you

Some email is part of having an account: sign-in codes, security notices and required notices about these terms or the Privacy Policy. You cannot turn these off while you keep the account.

Marketing email is separate. Agreeing to these terms is not agreeing to marketing email. It is off unless you turn it on, and you can turn it off at any time. Phone notifications are controlled by your phone and by the app settings.

Invitations

If you invite people with your link, only send it to people who would want it. Do not spam it or suggest Pikora asked you to contact them.

Claims arising from your content

If someone makes a claim against us because of content you uploaded or shared in breach of these terms, you are responsible for our reasonable losses and costs, as far as the law allows. This does not limit your rights as a consumer.

The app itself

Pikora is provided as it is. We work to keep it running but do not promise it will always be available or error-free. Features may change or end. As far as the law allows, we are not liable for indirect or consequential loss. Nothing here limits your rights as a consumer under Italian or EU law.

Changes and governing law

If we change these terms in a way that matters, we will tell you in the app. These terms are governed by Italian law. If you are a consumer, you also keep the mandatory protections of the country you live in.

Questions about these terms: hello@pikora.co · Privacy Policy